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Barbara Stefik

Barbara Stefik has a doctorate in transpersonal psychology. She is in private practice and helps people to overcome creative blocks.

Titles by This Author

Stories and Strategies of Radical Innovation

Since the late 1990s, technology markets have declined dramatically. Responding to the changing business climate, companies use strategies of open innovation: acquiring technologies from outside, marketing their technologies to other companies, and outsourcing manufacturing. But open innovation is not enough; it is mainly a way to run a business to its endgame. By itself, open innovation results in razor-thin profits from products that compete as commodities. Businesses also need a path to renewal. No one ever achieved a breakthrough with open innovation.