This classic book on propaganda technique focuses on American, British, French, and German experience in World War I. The book sets forth a simple classification of various psychological materials used to produce certain specific results and proposes a general theory of strategy and tactics for the manipulation of these materials.
This first full analysis and description of psychological warfare conducted by the United States and British armies against Germany was originally published in 1949. It has since become a standard reference on World War II propaganda. Its appearance in paperback provides an opportunity for a clear appraisal of this unique campaign and of how it defined the ancient and recurrent problems of psychological warfare to suit the needs of the moment.
