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Morana Alač

Morana Alac is Assistant Professor in the Department of Communication and Program in Science Studies at the University of California, San Diego.

Titles by This Author

A Laboratory Study of Multimodal Semiotic Interaction in the Age of Computers

The results of fMRI brain scanning require extensive analysis in the laboratory. In Handling Digital Brains, Morana Alac shows that fMRI researchers do not sit passively staring at computer screens but actively involve their bodies in laboratory practice. Discussing fMRI visuals with colleagues, scientists animate the scans with gestures, and talk as they work with computers. Alač argues that to understand how digital scientific visuals take on meaning we must consider their dynamic coordination with gesture, speech, and working hands.