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July 2007
7 x 9, 432 pp., 50 illus.
$37.00/£27.95 (CLOTH)
Short

ISBN-10:
0-262-02614-7
ISBN-13:
978-0-262-02614-7

Related Links
Ian Bogost's websiteOpen this site in a new browser window.
Listen to Ian Bogost's First Monday podcastOpen this site in a new browser window.
NPR interview with Ian BogostOpen this site in a new browser window.
Persuasive Games LLCOpen this site in a new browser window.
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Persuasive Games
The Expressive Power of Videogames
Ian Bogost

PREFACE
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vii
1PROCEDURAL RHETORIC
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1
Politics65
2POLITICAL PROCESSES67
3IDEOLOGICAL FRAMES99
4DIGITAL DEMOCRACY121
Advertising145
5ADVERTISING LOGIC147
6LICENSING AND PRODUCT PLACEMENT173
7ADVERGAMES199
Learning231
8PROCEDURAL LITERACY233
9VALUES AND ASPIRATIONS261
10EXERCISE293
11PURPOSES OF PERSUASION317
NOTES341
BIBLIOGRAPHY401
INDEX
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437
 
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