An Econometric Approach to a Marketing Decision Model

An Econometric Approach to a Marketing Decision Model

by Ronald E. Frank and William F. Massy

Hardcover

$35.00

Hardcover

ISBN: 9780262060370

Pub date: April 15, 1971

Publisher: The MIT Press

238 pp., 6 x 9 in,

Paperback

$30.00

Paperback

ISBN: 9780262561891

Pub date: April 15, 1971

Publisher: The MIT Press

238 pp., 6 x 9 in,

238 pp., 6 x 9 in,

  • Hardcover
  • 9780262060370
  • Published: April 1971
  • Publisher: The MIT Press

$35.00

  • Paperback
  • 9780262561891
  • Published: April 1971
  • Publisher: The MIT Press

$30.00

Out of print