The Ends Game

Management on the Cutting Edge

The Ends Game

How Smart Companies Stop Selling Products and Start Delivering Value

by Marco Bertini and Oded Koenigsberg

Paperback

$19.95

Paperback

ISBN: 9780262542777

Pub date: January 11, 2022

Publisher: The MIT Press

200 pp., 6 x 9 in, 7 figures

Hardcover

$29.95

Hardcover

ISBN: 9780262044349

Pub date: September 8, 2020

Publisher: The MIT Press

200 pp., 6 x 9 in, 7 figures

eBook

$19.99

eBook

ISBN: 9780262360081

Pub date: September 8, 2020

Publisher: The MIT Press

200 pp., 6 x 9 in, 7 figures

  • Shortlisted for The Leonard L. Berry Marketing Book Award from the American Marketing Association

200 pp., 6 x 9 in, 7 figures

  • Paperback
  • 9780262542777
  • Published: January 2022
  • Publisher: The MIT Press

$19.95

  • Hardcover
  • 9780262044349
  • Published: September 2020
  • Publisher: The MIT Press

$29.95

  • eBook
  • 9780262360081
  • Published: September 2020
  • Publisher: The MIT Press

$19.99