The Great Migrator
In 1964, Robert Rauschenberg, already a frequent transatlantic traveler, became even more peripatetic, joining the Merce Cunningham Dance Company as costume and set designer for its first world tour. Rauschenberg and the company visited thirty cities in fourteen countries throughout Europe and Asia. During the tour, he not only devised sets and costumes but also enacted his own performances and created works of art, often using local materials and collaborating with local art communities.
In The Great Migrator, Hiroko Ikegami examines Rauschenberg’s activities abroad and charts the increasing international dominance of American art during that period. Unlike other writers, who have viewed the export of American art during the 1950s and 1960s as another form of Cold War propagandizing (and famous American artists as cultural imperialists), Ikegami sees the global rise of American art as a cross-cultural phenomenon in which each art community Rauschenberg visited was searching in different ways for cultural and artistic identity in the midst of Americanization. Rauschenberg’s travels and collaborations established a new kind of transnational network for the postwar art world—prefiguring the globalization of art before the era of globalization. Ikegami focuses on Rauschenberg’s stops in four cities: Paris, Venice (where he became the first American to win the Grand Prize at the Venice Biennale), Stockholm, and Tokyo. In each city, she tells us, Rauschenberg’s work encountered both enthusiasm and resistance (which was often a reaction against American power). Ikegami’s account offers a fresh, nonbinary perspective on the global and the local.
About the Author
Hiroko Ikegami, an art historian who specializes in American art and the postwar globalization of the art world, is Associate Professor in the Graduate School of Intercultural Studies at Kobe University.
Table of Contents
- The Great Migrator
- The Great Migrator
- Robert Rauschenberg and the Global Rise of American Art
- Hiroko Ikegami
- The MIT Press
- Cambridge, Massachusetts
- London, England
- © 2010
- Massachusetts Institute of Technology
- All rights reserved. No part of this book may be reproduced in any form by any electronic or mechanical means (including photocopying, recording, or information storage and retrieval) without permission in writing from the publisher.
- All art by Robert Rauschenberg is © Estate of Robert Rauschenberg/Licensed by VAGA, New York, NY.
- Publication of this book has been aided by a Wyeth Foundation for American Art Publication Grant of the College Art Association.
- MIT Press books may be purchased at special quantity discounts for business or sales promotional use. For information, please email email@example.com or write to Special Sales Department, The MIT Press, 55 Hayward Street, Cambridge, MA 02142.
- This book was set in Minion Pro by Graphic Composition, Inc. Printed and bound in Spain.
- Library of Congress Cataloging-in-Publication Data
- Ikegami, Hiroko, 1973–
- The great migrator : Robert Rauschenberg and the global rise of American art / Hiroko Ikegami.
- p. cm.
- Includes bibliographical references and index.
- ISBN 978-0-262-01425-0 (hardcover : alk. paper) 1. Rauschenberg, Robert, 1925–2008—Criticism and interpretation. 2. Rauschenberg, Robert, 1925–2008—Travel. 3. Art, American—20th century. 4. Modernism (Art)—Influence. I. Rauschenberg, Robert, 1925–2008. II. Title. III. Title: Robert Rauschenberg and the global rise of American art.
- N6537.R27I38 2010
- 10 9 8 7 6 5 4 3 2 1
- For Tsukasa
- Acknowledgments ix
- Notes to the Reader xiii
- Introduction 1
- Discovering “The Great Migrator”
- A Triumph in Paris 17
- Engineering Rauschenberg’s Global Market
- A Spectacle in Venice 57
- Inside and Outside Rauschenberg’s Victory
- A Conflict in Stockholm 103
- The Rise and Fall of
- A Dialogue in Tokyo 153
- Rauschenberg Meets the Japanese Avant-Garde
- Conclusion 205
- Becoming “The” American Artist
- Appendix: Robert Rauschenberg’s 213 Exhibition History outside the United States, 1953–1968
- Notes 217
- Bibliography 247
- Index 265
—Marcia Brennan, Associate Professor of Art History, Rice University; author of Curating Consciousness: Mysticism and the Modern Museum
—Caroline Jones, Director of History, Theory, and Criticism Program at MIT