Selling the American People

Distribution Matters

Selling the American People

Advertising, Optimization, and the Origins of Adtech

by Lee McGuigan

Paperback

$50.00

Paperback

ISBN: 9780262545440

Pub date: July 18, 2023

Publisher: The MIT Press

348 pp., 6 x 9 in, 9 b&w illus.

eBook

$49.99

eBook

ISBN: 9780262374231

Pub date: July 18, 2023

Publisher: The MIT Press

348 pp., 6 x 9 in, 9 b&w illus.

348 pp., 6 x 9 in, 9 b&w illus.

  • Paperback
  • 9780262545440
  • Published: July 2023
  • Publisher: The MIT Press

$50.00

  • eBook
  • 9780262374231
  • Published: July 2023
  • Publisher: The MIT Press

$49.99