Journals Marketing Associate
Under supervision by the Manager, Institutional Marketing, the Journals Marketing Associate (JMA) coordinates the logistical and creative aspects of marketing subscriptions, single-copy sales, and pay-per-view options for over 35 scholarly journals and approximately 3 digital products to individuals, libraries, and other institutions. In collaboration with the advertising and digital marketing team, the exhibits manager, and the wider publicity team, and under supervision of the Manager, Institutional Marketing, the JMA assists in promoting these products through advertising, email and direct mail campaigns, electronic media, conferences, special events, and publicity. The JMA also serves as the primary publicity and promotions contact for the Press’s full range of subscription products.
Principal Duties and Responsibilities:
- Assist in publicity work, including responsibility for posting frequent updates to the MIT Press Twitter feed, blog, Facebook page, and other promotional and social media outlets. Coordinate communications with editorial staff to gather news items. Under direction, also responsible for writing press release copy and coordinating with books division publicity for Press-wide projects. Assists in implementation of posting on the journals website homepage carousel.
- Write copy for and distribute customized issue releases for select journals.
- Co-manage podcast series with wider publicity team: Post audio files, coordinate recording dates/times with various speakers, promote availability of podcast and expand upon the conversation recorded.
- Organize and distribute a bimonthly Institutional Marketing report for internal distribution to press staff.
- Accompany editorial and marketing staff to select conferences and meetings across the country and act as a MIT Press representative; meet with customers and editorial staff as required; display strong knowledge of catalog and ability to communicate mission of the Press.
- Work with manager to supervise, design, and manage tasks of the departmental intern(s); coordinate entry/exit administrative items for intern.
- Coordinate regular distribution and collection of journals marketing questionnaires.
- In collaboration with the advertising and digital marketing team, help to plan and initiate advertising, email, and direct mail campaigns. This effort may include researching and negotiating mailing lists, developing copy and reviewing it with external editorial staff, and coordinating design and distribution.
- Handle non-campaign postal projects, including national and international mailings of marketing material.
- Coordinate pre-conference publicity efforts and promotions for journals and digital products through direct mail, e-mail, website presence, and social media.
- Serve as backup for the exchange advertising program with the subscription sales manager, which includes regular maintenance of relations with outside publications, coordination of design and updates with Promotions Designer, and follow-up with published proofs of advertisement.
- Help to create, maintain and analyze promotion reports to measure success of marketing campaigns. Revision of reports at anniversary dates. Assistance in creating of yearly marketing reports. Tracking and modification of departmental schedules/procedures on wiki.
- Other marketing-related tasks as necessary, including support of the Journals Director as requested.
Qualifications & Skills:
Bachelors degree in English, marketing or equivalent preferred. A minimum of 3 years of relevant experience required. Excellent communication skills, both written and oral; excellent proof-reading skills. Must be well organized, detail-oriented, capable of multitasking, self-motivated, and energetic. Creative and critical thinking. Comfort with reviewing, assessing, and interpreting data. Strict adherence to assigned budgets and schedules.
Fluency in Microsoft Office Programs (Word, Excel, Outlook, PowerPoint). Familiarity with Adobe Creative Suite (Dreamweaver, Photoshop, InDesign, Illustrator), Adobe Acrobat Pro, FileMaker Pro, and HTML. Fluency in all major social media platforms and related evaluation tools.
Working knowledge of site editing through WSYWYG editor, e-mail distribution software, wiki editing, and intranet posting. Previous experience in marketing and an interest in a wide variety of scholarly disciplines.
Deals with confidential information and/or issues using discretion and judgment.
PUBLICIST, MIT Press, to work closely with Press authors and the media. Will be assigned a portion of trade (general audience) titles published by the Press each year in a wide range of subjects including science, technology, architecture, art, computing, design, economics, environmental studies, new media, and other areas. Responsibilities include sustaining an informed dialogue with print, broadcast, and online media about new and upcoming titles; implementing publicity campaigns; developing press kits; writing pitch letters and press releases for key titles; researching media targets; developing contacts for advance reader's copies and review copies; scheduling media interviews; organizing author tours, signings, and other events; tracking and reporting confirmed media placement and events; working closely with the social media team to ensure exposure of MIT Press media and event news; and writing and sharing content for the MIT Press blog.
REQUIRED: a bachelor's degree; at least two years' publicity experience, including work on author tours and events; strong organizational and communication skills; and the ability to multitask, meet deadlines, work as part of a team, and write clearly about complex subjects. Must have media contacts and a proven track record publicizing trade nonfiction categories. Strong candidates will share an interest in science, the arts, and current affairs and be avid consumers of news and cultural stories. Specific experience in science trade publishing and of UK and EU markets a plus. Job #16059-N
The role will involve some travel related to media pitching, trade shows, and conferences, as well as out-of-hours work.
Full-Stack Software Developer
FULL-STACK SOFTWARE DEVELOPER, MIT Press, to build open-source publishing tools (features, architecture, and documentation) for PubPub, an open authoring and publishing platform initially developed at the MIT Media Lab. Responsibilities include designing, prototyping, implementing, and extending features for PubPub; designing and leading development of key PubPub architecture components; maintaining project roadmap; prioritizing opportunities and problems based on user feedback and design; participating in the full cycle of application development; sharing knowledge and best-practices through technical documentation; working closely with publishers, authors, and readers to analyze stakeholder needs/requirements and implement solutions; troubleshooting and debug programs; and other duties as needed.
This is a one-year appointment renewable on an annual basis.
MIT Press Bookstore: Events and Outreach Specialist
This is a halftime (60%) role. As part of a small dynamic team, coordinate the MIT Press Bookstore's community outreach and marketing efforts, including the planning, promotion, and execution of the authors@mit lecture series.
- Work with the MIT Press Bookstore management team and MIT Press Marketing Department to identify candidatesfor the bookstore’s authors@mit lecture series.
- Communicate with authors and other community groups to develop the seasonal schedule for the event series.
- Identify and collaborate with partners to co-sponsor events both in-store and on campus.
- Produce marketing materials, and execute a promotional plan for the lecture series.
- Work with bookstore staff to fulfil event logistical needs.
- Manage RSVPs and ticket sales via Eventbrite.
- Represent the MIT Press bookstore at in-store and off-site events.
- Will require some evening and weekend hours.
Marketing and Community Outreach
- Work with the MIT Press Bookstore Manager to design and implement a plan to promote the bookstore to customers, both within MIT and throughout the local region.
- Work with the MIT Press Bookstore management team and the MIT Press Publicity Department to coordinate in-store displays, promotions and special offers to drive foot traffic, and increase sales revenue.
- Work with the MIT Press’s Development Associate to develop an outreach strategy designed to elevate the profile and build awareness of the MIT Press Bookstore within the community.
- Foster relationships with MIT departments, labs and centers, as well as directly with faculty, staff, students, and alumni.
- Establish and strengthen community partnerships, including locally-based businesses, associations, and area tech & biotech companies.
- Assist in the promotion of the bookstore’s Espresso Book Machine program.
- Provide content updates to the MIT Press Bookstore website and social media outlets, under direction of the Bookstore management team.
- Direct the production of the bookstore’s monthly newsletter.
- Maintain the bookstore's mailing list
Other Duties as Required:
- Assist bookstore staff on the sales floor as needed.
- Other clerical duties as needed.
- Must possess strong verbal and written communications skills.
- Must possess excellent interpersonal skills and experience working in a collaborative team.
- Must be able to juggle multiple complex projects, be flexible about shifting priorities, and possess the ability to work independently, take initiative, and anticipate needs.
- Attention to detail.
- Demonstrated ability to build and leverage relationships both internally and externally.
- Familiarity with Press’s publications and the Institute helpful, as is an active interest in scholarly or nonfiction publishing.
- Experience with event production, and comfort handling A/V systems.
- Experience with social media platforms including Facebook, Twitter, and Instagram.
- Familiarity with WordPress, MailChimp, Eventbrite, InDesign, Photoshop, PowerPoint, Word, and Excel.
- A high school diploma or its equivalent; secondary education beneficial.
- Previous retail or bookselling experience is preferred; a background in literary, scholarly, arts, or other non-profit setting is beneficial.
- Must be able to lift boxes weighing up to 40 lbs.
- Availability for weekend and evening work required.
The MIT Press welcomes applicants from diverse backgrounds. Candidates who have significant personal experience or engagement with low-income communities or communities that are underrepresented in scholarly publishing are strongly encouraged to apply.
Please apply for these positions with a cover letter, on the MIT Careers Site using the job cart portal.