Customer-Centric Marketing

Customer-Centric Marketing

A Pragmatic Framework

by R. Ravi and Baohong Sun

152 pp., 7 x 9 in, 9 figures, 8 tables

  • Paperback
  • 9780262529051
  • Published: March 18, 2016

$35.00

  • eBook
  • 9780262333481
  • Published: March 11, 2016

$34.99