The Transformation Myth

“The Transformation Myth offers readers a vision for using technologies like cloud and AI to build digitally resilient organizations capable of pivoting in the face of disruptions. The book persuasively demonstrates the tight linkages between technology and digital resilience.”

Teresa Briggs, Board Member, DocuSign, ServiceNow, Snowflake, Warby Parker

“A blueprint for purpose, values, and mission-driven leadership during transformational times, this is a must-read for those who see disruption as a catalyst to accelerate innovation, refresh culture, and evolve the organization to become even more agile and growth-minded.”

Becky Frankiewicz, President, ManpowerGroup North America

“COVID-19 forced organizations to develop new levels of nimbleness and resilience. The Transformation Myth draws on experience guiding the world's most important businesses through disruption to create a field guide for using the lessons of the crisis to build enduring capabilities.”

Mark LaVigne, President and Chief Executive Officer, Energizer Holdings

“If you are looking for an explanation of how digitally adept organizations can be when they have to be, then The Transformation Myth should be your next read. Filled with insights about why you can never say 'done' when it comes to digital transformation.”

Byron Spruell, President of League Operations, National Basketball Association

“As many organizations launched their responses to the pandemic, I wondered what would happen next. The Transformation Myth answers that question in spades and provides lessons learned, practical advice, and tips on what to do to prevail in the next normal.”

Melissa Werneck, Global Chief People Officer, The Kraft Heinz Company