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Anindya Ghose

Anindya Ghose is Professor of Information, Operations, and Management Science and a Professor of Marketing at New York University’s Leonard N. Stern School of Business. In 2014, Businessweek’s Poet & Quants named him as a “Top 40 Under 40 Professor.” In 2017 Thinkers50 identified him among the 30 management thinkers most likely to shape the future of how organizations are managed and led. His opinion pieces and research have been featured on the BBC, CNBC, MSNBC, NPR, NBC, and in The Economist, the New York Times, WIRED, Time, the Financial Times, and the Wall Street Journal. He is also an avid high altitude mountaineer and has climbed extensively in multiple continents.

Titles by This Author

Unlocking the Mobile Economy

Consumers create a data trail by tapping their phones; businesses can tap into this trail to harness the power of the more than three trillion dollar mobile economy. According to Anindya Ghose, a global authority on the mobile economy, this two-way exchange can benefit both customers and businesses. In Tap, Ghose welcomes us to the mobile economy of smartphones, smarter companies, and value-seeking consumers.